Wednesday, 11 January 2012

Boutique by Jaeger...

When I was younger and raiding my mum’s wardrobe, the one brand that came up a lot was Jaeger. With its contemporary designs and beautiful fabric it has always remained a classic British brand both with my mum and the like of the elite like Marilyn Monroe. Even though Jaegar has been going for over a century (and actually played a part in helping in the World War!) it has remained a brand that I felt was a little bit old for me and that I wouldn’t wear until I was in my mid 30’s. That was until I discovered my new Boutique.

While continuing to impress on the runway each season, the British fashion house added a new youthful line in the last year called Boutique by Jaeger which has ladies like me in mind.. hence the excitement about this summers collection.

I was really looking forward to seeing the latest S/S 12 collection, which as you can see from the images, the collection is very versatile. With mix and match pieces including blouses and dresses with cute sailor collars and the use of vibrate bright colours and polka dots the collection really possesses a youthful edge. Also with it half the price of the main collection it is affordable to the average 20 something! Bonus!